New catalogue and corporate identity of the brand
Client | Steve J. Key |
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Category | Editorial, Visual Identity |
Sector | Fashion/Beauty |
Year | 2013 |
Materials | Catalogue, Logo |
Casual clothing brand for which a corporate identity project, a catalogue and a website have been devised.
The pretext for presenting the company’s outfits is the story, through documents and images, of a man who in the 1950s left Italy to emigrate to the United States, landing in New York at Ellis Island. Project created with the art direction of Paolo Palma.