The sports footwear company Lomer commissioned Metodo Studio to carry out the restyling of the brand and the graphic processing of its corporate identity. 

Created at the end of the 1970s, the logo has been updated and streamlined in order to suit the requirements of the sports sector. Metodo also oversaw the design of shoe box dedicated to the Bio Natura line, as well as the graphics of the stands at the latest trade fairs. Triangular elements that recall mountain silhouettes were used for the catalogue and for the stands in order to represent the different aspects of the Lomer brand and its collections. These geometric elements become containers of images evoking the suitable context for using this type of footwear: trekking environments and city contexts, natural elements and map layouts.